Carol Vernallis studied editing and camerawork closely in music videos, she pointed out that edits within a music video come along a lot more often compared to films, as they're editing to the beat of the song.
Here are the main points of the observations;
- The usual rules of 'continuity' editing are broken in order to draw attention to what is on screen
- Edits may be obvious to draw attention to themselves
- Jump cuts are often used
- A base track is frequently used to give the video a structure
- The camera may move in time with the music
